This chapter explores the distinction between creative work and structured tasks, emphasizing the significance of matching talent in hiring. It also discusses the effects of generative AI on personal connections and the evolving cultural landscape, advocating for authenticity and trust in communication.
Seth Godin is a true visionary thinker and renaissance man. He is the author of 21 international bestsellers that have changed the way people think about work, and his books have been translated into 38 languages. Godin also writes one of the most popular marketing blogs in the world at seths.blog, and two of his TED talks are among the most popular of all time. Seth is a serial entrepreneur—the founder of the altMBA, the social media pioneer Squidoo, and Yoyodyne, one of the first internet companies.
On this classic episode, Seth joined host Robert Glazer on the Elevate Podcast to discuss the rise of AI, the need for education disruption, and his new book, The Song of Significance.
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