The One Dimension of Capitalism

In sibernetic terms, industrial capitalism produces a surplus. This is kind of like extra steam threatening to explode the system. So it must smehow be put to use or diverted. The system must manage its excess. Marcusa says, capitalism reshapes our desire. We chase and accumulate them for social standing,. We produce and consume for society. And in this excessive desiring state, capitalism is the one dimensionality that marcusa speaks of. Capitalism is really this all encompassing, reshaping, short circuiting way of living where no alternative can transcend the logic of capitalism. That's how humans are rewritten. Bu pak, three dttorlization.