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Highlighting Data Intelligence with Databricks & Bonbon’s Reward Innovation | E2020

This Week in Startups

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Engaging Consumers with Rewards and Gamification

This chapter explores innovative strategies for enhancing consumer engagement and monetization in the publishing sector through a rewards program. It highlights the use of machine learning to personalize incentives and optimize user participation, while also addressing the challenges and solutions for publishers facing budget constraints. The discussion includes insights on data-sharing models, gamification techniques, and effective monetization strategies to foster growth and user retention.

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