Daffy CEO Adam Nash - Data and Design in Fintech
"World of DaaS"
00:00
Designing Trust: The Role of UI in Fintech
This chapter emphasizes the crucial impact of user interface design on customer experience in the fintech sector, highlighting how presentation can enhance perceived trust. It discusses generational differences in trust perceptions, competitive dynamics between tech companies and traditional banks, and the often-overlooked importance of user-centric design. Additionally, the chapter explores the evolving role of product managers in fostering collaboration and aligning team goals to drive successful product outcomes.
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Transcript
