Case Interview Preparation & Management Consulting | Strategy | Critical Thinking cover image

587: How to build a resilient and lasting business (with Sandeep Chennakeshu)

Case Interview Preparation & Management Consulting | Strategy | Critical Thinking

00:00

The Failure of Sony Ericsson

When Sony Ericsson was formed, neither parts of the business were doing well. We lacked a strategy and tried to copy Nokia - that was foolish. And then we said, okay, what can we do different? That led me to EMP delivering the platforms. Based on that, Sony Ericsson actually grew from somewhere around four billion up to close to 12 billion.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app