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093: Creating an Authentic Brand with Lauryn and Michael of The Skinny Confidential

Highest Self Podcast®

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The Importance of Context in Your Posts

I think it all comes down to this. What value are you giving your audience? I don't care if it's a picture of your tits. Can I say tits? Your boobs? Your butt? Your dog? Your grandma? Your spice? Your whatever. Whatever you post needs to have context. So just to post a selfie, what's the context of that? Right. Are you talking about tongue scraping? Or you know, what are you talking about? If you go from recipes and then all of a sudden you're like, well, you guys been asking to see me, here's me. It's like, why is this interesting?"

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