Louise Hill is the Co-Founder and COO of GoHenry, a debit card and financial education app for children which has two million users. The starting point for Louise was noticing her kids buying stuff on iTunes without her permission. She then found out other children were spending money on all sorts of things without them or their parents realising it. So, after chatting with two dads whose kids went to the same school, they decided to do something about it.

This is the story of how Louise turned GoHenry into a category creator - and they’re now taking on the US.

We talk about:

The difference between an entrepreneur and not
The problem with children and money
The origin story of GoHenry
What she learnt from her first startup failure
How she met her two co-founders
The last woman standing
Handling pressure

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