Perpetual Traffic cover image

Why Attribution is Gonna Get WORSE, Agencies Sucking and the “7-11-4 Rule” with Neil Patel & Eric Siu

Perpetual Traffic

00:00

The Power of Long-Form YouTube Ads and the 7-11-4 Rule

This chapter explores the effectiveness of long-form YouTube ads, showcasing the high watch times on YouTube compared to other platforms. It discusses the strategy of running ads to other YouTube videos and introduces the 7-11-4 rule by Google.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app