4min chapter

The Marketing Companion cover image

Master the Art of Business Narrative

The Marketing Companion

CHAPTER

The Power of Storytelling

One of the problems I see with many websites, especially if they're entrepreneurs or founders, is the achievements that would kind of be the story. How are you relevant today? What problem do you solve? One of the things I encourage people in my class is to think about really your stories and your strengths and your gifts. And how does that fit with changes in the world? That might be a way to think about narrative too.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode