The Way I Heard It with Mike Rowe cover image

450: Elaine Culotti—California is in Real Trouble

The Way I Heard It with Mike Rowe

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The Cost of Branding: Why Savings Matter

This chapter explores the staggering advertising expenditures of major companies like Verizon and how it impacts their pricing. It advocates for switching to more affordable providers like Pure Talk, emphasizing potential savings for consumers.

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