Cultivating Careers in Alternative Proteins Podcast cover image

Ep. 20 - Sandra Einvall (Vegan Graphic Designer, Marketeer, and Entrepreneur)

Cultivating Careers in Alternative Proteins Podcast

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Exploring the Connotation of 'Vegan' and the Acceptance of 'Plant-Based'

This chapter explores the negative perception associated with the term 'vegan', the difference between being vegan and eating plant-based, and the preference for using 'plant-based' to appeal to a wider audience.

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