MLS exclusive on securing the Apple deal and Messi’s impact
StreamTime Sports
00:00
Apple's 10 Year Deal With Major League Soccer Is Worth $2.5 Billion
Major League Soccer has signed a 10 year deal with Apple. The top line headline numbers that got covered was worth about $2.5 billion across those 10 years. How do you ensure that the Apple's objectives or any broadcast partner, particularly in this instance, Apple's, that their long term objectives of how they get value out of this deal and this relationship stays aligned?
Transcript
Play full episode
