The $100B+ "Creator Economy" Revealed
The Money with Katie Show
00:00
How to Charge a Creator for Views
The only thing that really matters at the end of the day for most brands who are doing creator sponsorships is conversions. The auction rates for a certain channel might be much higher than on another channel. So it really doesn't come down to views. It comes down to what's it going to cost me to acquire a new customer via this channel.
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