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Showing Exactly How I Came Up With The Brand Idea from Scratch before Launch - Doc the Journey Ep 35

Matt Kelly | The Midnight Pod

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The Fucking Curve, Is It a Circular Logo or a Curve?

I'm obsessed with circular logos, that all my previous stuff's been circular. I've just come up with a very consistent theme across the board of using gradients. And then you pivot and change what it looks like and add to it over time. Like this is how I think I'm very visual. This was all what I was kind of aesthetic into before I actually made the brand a real thing. But yeah, when I'm coming up with new stuff, I guess this is just from a visual point of view. It feels safe to put everything here on Google Drive where everyone can find it right now. If anybody has any other ideas for me they're welcome to post them in

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