
Ep 284: Bushbalm's David Gaylord goes B2B, Enters US retail bigly, and rides the Vajacial wave on DTC
DTC Podcast
How to Create a Branded Shelf Space for Your Product
Shaving and hair removal has been, I'd say an underserved category. So us bringing in that really nice branded touch actually adds this like new element of excitement to the category. The retailer that we're working with, the shaving category, hair removal, it seems like they're super excited to bring in new productsThat's a good question. Like what kind of signage do you get in a situation like this? Yeah, I think like a good example, if you look at Walmart as like a place, you'll typically see like in the shelving where it's like bandaids and stuff,.
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