#310: America’s Cultural Revolution
Macroaggressions
00:00
Building and Retaining Consumer Trust
This week, Patricia Spagnoletta, Global Chief Marketing Officer, direct to consumer. For Warner Bros. Discovery, weighs in on the difficult task of building and retaining consumer trust. The best thing for us to do is to build a relationship with our consumers. If those consumers have a relationship with the DJs that are on air, then we want to build on that.
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