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Boss Talk with Ben Horowitz

a16z Podcast

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Navigating Sales and Tech Cultures

This chapter explores the challenges tech founders encounter when hiring sales leaders, particularly the cultural divide between tech-oriented thought processes and those of sales professionals. It emphasizes the importance of understanding these cultural differences to improve hiring practices and foster a successful sales environment. Anecdotes and discussions highlight the nuances of negotiating skills and compensation structures vital for motivating top sales talent.

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