Kathleen Eisenhardt (Stanford Technology Ventures Program) - Simple Rules for a Complex World
Entrepreneurial Thought Leaders (ETL)
00:00
The Importance of Rules
There are different types of rules that matter more than others. The Weinstein company picks, has a couple simple rules: always have flawed and sympathetic main characters. A startup company called Frontier Dental came up with boundary rules when they weren't getting any traction in their new cosmetic dentistry product.
Play episode from 16:19
Transcript
