#083: KPIs in the Absence of a Clear Conversion with Amy Sample
The Analytics Power Hour
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Is Your Rating Really Your Currency?
I think there's often times of when we talk about, what are we does this initiative do to raise vidual giving at a station level? I don't have any insight into that data. So as the membership data at a station is completely separate. Our stations are their own businesses. Ther ther independently owns, and there's el history between us. And so you no, they want to keep thatthat data to themselves. Nd, so there is nocentralized membership data base or dollars,. which and make it difficult when we're working on things like pepas passport, which is sort of like netflicks for members of your local station. To try to optimize
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