Run the Numbers cover image

E8: The Ultimate Guide to TAM (Total Addressable Market) with Lightspeed Partner Sebastian Duesterhoeft

Run the Numbers

CHAPTER

Expanding Total Addressable Market and Customer Expansion

This chapter explores how companies like ServiceNow and Datadog expanded their Total Addressable Market (TAM) through organic growth and strategic product expansion. It emphasizes the importance of metrics like NDR, ARPU, and ACVs in gauging customer expansion and multi-product adoption, while also cautioning against the pitfalls of underestimating or overestimating the TAM and the need for thorough individual market analyses.

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner