How to Build a Secret Board for Your Website

The only time we use secret boards is if we are updating someone's boards, you know, maybe they have a lot of those really wide boards that are no longer serving their niche. So it's just kind of a strategic way to avoid that number from going down. And I will say because we've done this organic growth, I have deleted boards very infrequently. But there are, like I love this weird fascination with designer shoes,. I don't buy them, but I love to look at them on Pinterest. and I am dying to make a board that's like designer shoes and I have to stop myself because it just doesn't fit.