The Importance of Breakfast

Bacon used to be the unwanted meat. Nobody wanted it. Edward Bernays is an expert in groupthink and all of that. He's like, oh, well, what I really think is happening is that the housewives in America take their job very seriously. They don't want to skimp on it or think that they're taking a shortcut. If they have to contribute more on their end, they'll feel less guilty about it and buy your product like mad. Sure enough, again, he works. You know, so is Bernays really that savvy? What do you mean? I mean, to have that level of insight into the feminine mind?"