18min chapter

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Scaling UX Research : Democratization 2.0

UX Cake

CHAPTER

Democratizing UX Research: Empowering Team Members

This chapter explores the democratization of UX research within organizations, emphasizing the strategic role of research ops and the inclusion of non-researchers in research activities. It discusses building a comprehensive enablement strategy through initiatives like fire side chats, workshops, and a centralized playbook site to elevate the team's research practice. The importance of maintaining rigor, avoiding bias, and providing proper training for team members to conduct research effectively is highlighted.

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