SEASON 3 PREMIERE! Chief Growth Officer at Emplifi, Vijay Gupta
Blindspots with Host Ryan Sorley
00:00
How to Start a Wind Loss Program
I have not come across any executive that does not see value in windows analysis. Many times a wind loss program becomes one of the things that a junior PMM is doing. And wherever that happens, the value that you get from that program doesn't reach the executive suite. I think there is no better time if you don't have a structured program to start it than now. It's not like, Oh, when when I have some time, I'll do that. That model doesn't work. We tried to optimize for bandwidth rather than outcome available which meant that we ended up doing a bad job in terms of working out only with ad hoc resources. Hey, most likely where you're
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