Print on Demand Versus Production on Demand?

I like how you distinguish between print on demand versus production on demand. What we are really trying to do is rethink the way that we produce in general. So today, someone can connect to Gelato and produce T-shirts, hoodies, coffee mugs,. books, wall art, canvas, and of course your paper products such as greeting cards and calendars. We can really take it into really interesting areas in the future.