Business Model Alignment with Mission

Todd explains Medicare capitated payments and how keeping members healthy is the profit‑maximizing strategy for Devoted.

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Episode notes

Most companies optimize for profit. Devoted Health was built to serve people.

In this episode of The Eric Ries Show, I sit down with Todd Park, co-founder of Devoted Health and former U.S. Chief Technology Officer, to explore what it looks like to design a company for human flourishing at scale.

Todd shares how Devoted earned one of the highest trust scores in the industry and how he and his brother, Ed, built a business that treats every member like family. We talk about what it takes to operationalize love inside a system as complex as healthcare and how Devoted never saw any problem as outside its mission.

In our conversation today, we talk about:

• What it means to have love as an operational framework

• How Devoted’s unambiguous mission became a superpower for alignment and trust

• The formula Todd uses to define what world-class healthcare really means

• Why Todd believes hard problems belong inside the company’s mission, not outside it

• The role of trust as both Devoted’s core metric and its greatest moat

• Lessons from Howard Schultz on scaling culture

• What it takes to design an ecosystem where business, technology, and community all serve the same goal

• And more

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Where to find Todd Park:

• LinkedIn: https://www.linkedin.com/in/todd-park-3232573