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Today I'm sitting down with Reagan Mackrill, better known as Frank, the creative force behind G'Day Frank, a branding and design studio based in Australia. With almost 42K followers in Insta - Frank is a "micro influencer" who has made waves with his unique approach to branding and his ability to capture personality through design.

In this episode, we explore how to build a distinctive brand that differentiates you from your competitors. We'll discuss the origins of the G'Day Frank brand, the strategies behind its memorable name, and how Frank leverages his Australian charm to create a lasting impression on clients.

Whether you're an entrepreneur seeking to stand out in a crowded market, or simply someone fascinated by the art of branding, this conversation with G'Day Frank promises to be both enlightening and entertaining. So grab your favourite beverage, settle in, and get ready to say "G'day" to some fantastic branding insights. 

BRANDING MATTERS is one of the 40 Best Branding Podcasts worldwide. It's one of the 17 Branding Podcasts Worth Your Time in 2025. And it's one of the 20 Great Podcasts to Grow Your Brand.

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About Me
Hey there, I'm Joelly - the Branding Badass. My BADASS superpower is helping you build a brand that matters. From branded merch to keynote speaking, when you work with me, you get results!

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