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Engagement grew on X despite controversy, research finds, Beverly Hills schools struggle to fill classrooms, $6.6M SaaS built off of YouTube influencers, What is warm outbound sales?

Marketing School - Digital Marketing and Online Marketing Tips

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Success of SaaS Business, Influencer Marketing, and Warm Outbound Sales Strategies Discussed

This chapter explores a SaaS business's $6.6 million revenue through YouTube influencers, emphasizing the significance of influencer marketing and engaging with micro-influencers. It also delves into the strategy of warm outbound sales, stressing the value of cultivating relationships with potential customers in the buying process.

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