The Peel with Turner Novak cover image

The Business of Newsletters with Kendall Baker, “The Sports Newsletter Guy”

The Peel with Turner Novak

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Evolving Landscape of Sports Media

This chapter explores the transformation of sports media consumption from traditional outlets to modern formats like newsletters. The speakers share personal experiences and insights gained during their careers, emphasizing the importance of brevity and analytics in content creation. They also highlight the significance of team culture and the unpredictability of teams, using examples like the Detroit Lions to illustrate their points.

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