How to Belt Back Your Coffee Career

I struggled a bit raising my prices in the beginning because when I started, I undercut the whole market. My clients got used to me being very cheap. One of the things that I'm able to do with my coaching clients now is we want nose. We want three notes. Now I'm going to quote 10K, 15K, I need a no. And what a lot of my coaching clients are experiencing is they're still not getting nose. So that just totally reframes like the concept of rejection and it's to hear nose.