The Importance of Bisac Codes in Business

In our most recent episode, we spoke with Chicken Soup for the Soul trailblazer, Patty Aubery, about the successes and challenges of building the publishing industry’s first billion-dollar brand. Today, we supplement that fascinating conversation with five of the most common reasons that authors miss bestseller lists. At Brand Builders Group, we’ve helped 14 different authors become New York Times or Wall Street Journal Best Sellers, so it’s something that we know quite a lot about! Whether you’re an aspiring author, an established writer looking to make every sale count, or an entrepreneur using the art of writing to gain more momentum in your career, we’ve got you covered. Be sure to tune in today for some key insights into the publishing world and practical advice for cracking the bestseller code. As you’ll discover, there's a lot more to becoming a bestselling author than just selling a lot of books!