Business Wars cover image

Ferrari vs. Lamborghini - Lamborghini Spawns an Icon | 2

Business Wars

00:00

The Quest for Automotive Supremacy

This chapter explores Lamborghini's rivalry with Ferrari, focusing on Ferruccio Lamborghini's efforts to enhance his brand in the 1970s. It highlights the significance of the Miura and the innovative spirit behind the Countach, illustrating Lamborghini's ambition to dominate the supercar landscape.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app