The Unexpected Conditions That Lead to Creative Sparks and Good Ideas

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We're not particularly good at predicting what ideas are going to work or not work, franz johansen says. Richard braton has washed over 400 companies and Picaso made over 20 thousand works of art. Einstein published over 200 forty papers. Gogles launch company that they've shut down. But the truth is that they break new ground because they keep on trying new things. We will have more with franz on how we can get into the habit of creating and ex ideas more often don't go anywhere.

You often hear that “there are no bad ideas” when brainstorming–but why is that? In those instances, doesn’t it feel inevitable that someone’s going to pitch a bad idea? Frans Johansson is a writer who argues that in fact, innovation actually happens when people, ideas, and disciplines intersect. Whether it’s one field of science collaborating with another, or many cultures mixing, Frans says that a wide range of perspectives are the key to seeing a problem in a totally new light. In this episode he shares examples of how diversity leads to transformation, and provides tips on how to unlock your next great idea.