EP 413: The Economics of Getting (And Paying) Attention: Part 2
What Works
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How to Produce More Audience Power
Good Mythical Morning is pretty much the most mature and sophisticated juvenile prank media on the internet. Influencers produce highly niche audiences with a veneer of intimacy that neither the old nor new media model can match. In a market where attention and its corresponding audience power are scarce, influencer advertising offers companies a compelling alternative.
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