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#0084 - Jeff Patton - Product thinking and user story mapping

No Nonsense Leadership

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The Importance of Choosing the Right Customers

One of the core XP principles was customer on site. Agile has clearly been developed by a group of software development consultants and it has an order taking mindset. One of the hardest choices we make from a product perspective isn't what features go into our product. It's what customers we're going to choose to satisfy, he says.

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