18min chapter

Seller Sessions Amazon FBA and Private Label cover image

Amazon Sellers: Boost Conversions with Main Image Strategies – Part 3

Seller Sessions Amazon FBA and Private Label

CHAPTER

Boosting Amazon Presence through Consumer Research

This chapter focuses on the vital role of consumer research in product development, highlighting strategies for enhancing image effectiveness for Amazon sellers. It features a case study of the Snooze Shade product and discusses branding, image quality, and design tactics to improve visibility and conversion rates in the competitive marketplace. The conversation also includes insights on adapting products for the US market and the importance of accurate labeling and metadata for discoverability.

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