How did Pets.com create its mascot?

This episode is about a lawsuit between two puppet dogs. What more do you need?

This past week we’ve been waist-deep in the dot com boom of the 90s, in particular the meteoric rise and fall of one company called pets.com. It was during this time that supervising producer Kara Jensen-Mackinnon came across a very strange court case between two fictional dogs - the case of the Pets.com sock puppet vs. Triumph the Insult Comic Doc. 

You can watch Trumph's press conference in full here: https://www.youtube.com/watch?v=JLqT9TSfceg

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