Ep 302: The Road to 9 Figures with Cody Plofker from Jones Road Beauty (Plus Cody’s YouTube and Meta Ads Funnel Breakdown)
DTC Podcast
How to Make an Offer That's Profitable
An offer is simply what you're offering to the market. It doesn't have to be here's a discount. You can do full price unless you're offer. Domino's Pizza had one of the best offers. They did get it in 30 minutes or your money back. That is an offer that catapulted their business. If you've got more budget, which is more ad sets and campaigns because it's all going to depend on your budget per week. And so offer, you know, do you limit it to women or do you let Facebook do that? I don't know. Don't do it.
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