4min chapter

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Working Backwards: Insights, Stories, and Secrets from Inside Amazon

Rocketship.fm

CHAPTER

Working Backwards Process of Amazon

The working backwards process of amazon. Or then we started to actually write a press release for the idea in one page or less, and then give a back up of several pages beyond thatththey would answer frequently askd questions about the product. And it's important note that even though amazon has this big wealth of resources, these processes can actually be used by teams of any size. Finally, we used that process as the basis to develop the kindall, which took years to go build a team, because, youaft remember, we were a new commerce company,. We didn't know anything about devices.

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