16min chapter

No Laying Up - Golf Podcast cover image

811 - Improving the Product

No Laying Up - Golf Podcast

CHAPTER

Enhancing Viewer Experience and Product Presentation in Golf

The chapter explores strategies to improve viewer engagement and product presentation in golf by focusing on the importance of distinguishing significant events from secondary tournaments for better impact on sponsor interest and viewer retention. It delves into restructuring considerations, including salary cap implications, tournament qualifications based on merit, and the idea of purchasing major golf events. Discussions also revolve around investing in supplementary programming, technology changes affecting the game, and enhancing the viewer experience through insightful commentary and engaging content.

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