The $100 MBA Show cover image

MBA2596 The 3 Simple Rules To Start and Grow a Business

The $100 MBA Show

CHAPTER

How to Leverage Media to Grow Your Business

Many people want to convert a customer right away, but one of the ways to lower your cost for acquisition is to get them to join your emal lists. Getting somebody on my emil list is much cheaper than me trying to convert somebody off an ad to buy. So that's strategy number one. Strategy number two, lengthen the time that you nurture your customer and ask for the sale. Third strategy is also a long, slow burn type of strategy, and that is being a part of the media.

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