The concept of shipping creative work. If it doesn't ship, it doesn't count. So could ship be published uphost or blog or share? I can tell you how many internet things i have pioneered in my head years before they were real. Wev that's all we've got into. And thi is the title. Give me a selen part series.
In his third Design Matters interview, writer Seth Godin riffs on his 20th book—“The Practice”—a milestone text exploring creativity and the sheer power of doing the work and putting it out into the world.