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Sister Aimee and the Birth of the Megachurch

99% Invisible

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The Rise of Amy Semple McPherson

This chapter focuses on the remarkable journey of Amy Semple McPherson, detailing her transformation from a gifted schoolgirl in Canada to a leading figure in the megachurch movement and Christian broadcasting. It highlights her innovative approach to evangelism and her ability to navigate a male-dominated landscape, marking her as a unique influencer in early American Pentecostalism. Additionally, the chapter explores her use of media to spread her message and the racial dynamics within the movement, showcasing her impact on American Christianity.

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