3min chapter

The Rich Roll Podcast cover image

Paul Hawken: Ending The Climate Crisis In One Generation

The Rich Roll Podcast

CHAPTER

What Are Some Strategies for Communicating More Effectively?

Don't use the word climate, or global worming. Those whore macroishes are conceptual and mean almost nothing to everybody really. And most of the jargon and acronems around climate have no meaning. The purpose of regon ag is not to sequester carbon. That's an outcome. Our purpose is to improve the well being of human on this planet,. All living creatures, all of life.

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