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06 - Alex Schultz - Growth

How to Start a Startup

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How to Drive Growth on Facebook

When facebook expanded beyond colleges to high schools, i wasn't at the company. But that was a company shaking moment where people questioned whether or not facebook could survive. The other thing is we priatized the right languages. Back then, the big four languages were french, italian, german and spanish. That's to day's distribution languages. French and german are about to fall off. In the last year, we quadrupled the number of people on facebook. in hindi quadrupled. And so building for where the world is to day is an easy mistake to make.

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