Singletracks Mountain Bike Podcast cover image

Mountain Bike Skills with Paul Howard of ZEP Techniques

Singletracks Mountain Bike Podcast

CHAPTER

Target Audience and Program Success of ZEP Mountain Bike Camps

This chapter delves into the target audience of ZEP mountain bike camps, highlighting their focus on intermediate and advanced adult riders seeking skill-based training for improving specific riding techniques like jumping, technical trails, and cornering. The discussion also explores the success of their mum's program and why this demographic was chosen over a women's program.

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