Strategic Product Announcements and the Role of Sponsorship

Dan Moren returns to the show to discuss this week’s introductions of the first M4 Macs: iMac, Mac Mini, and MacBook Pros.

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Links:

• Yours Truly: “In Defense, I Swear, of the Magic Mouse’s Charging Port Placement”.
• “Sidenote of the Week: All MacBook Air Models Now Start With 16 GB RAM”.
  • David Schaub’s chart of base RAM in Mac desktops since 1984.
  • His corresponding chart of base RAM in Mac laptops since 1999.
• Dan, in a column for Macworld: “The Truth Behind Apple’s Most Unpopular Decisions: It’s Not About You”.
• M4 iMac:
  • Daring Fireball: “Apple Introduces M4 iMacs, With Updated Colors, a Nano-Texture Display Option, and USB-C Input Peripherals”.
  • MacRumors: “M1 vs. M3 vs. M4 iMac Buyer's Guide”.
• M4 Mac Mini, now even mini-er:
  • Daring Fireball: “Apple Unveils Mac Minis With M4 and M4 Pro Chips”.
  • Dan Moren: “The M4 Mac Mini: Tricks and Treats”.
• M4 MacBook Pros:
  • Daring Fireball: “Apple Unveils New M4 MacBook Pro Lineup, Including, Hallelujah, a Nano-Texture Display Option”.
• All Souls Lost — Dan’s latest novel, a modern noir mystery.

This episode of The Talk Show was edited by Caleb Sexton.