AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
2min chapter
SBP 010: The Meaningful Difference Framework, with Graham Staplehurst and Jorge Alagon
The Sleeping Barber - A Business and Marketing Podcast
You're Going to Buy an Apple Watch, Right?
Marketing is about creating useful impressions in the mind that set those expectations, that frame it. And all these connections that i'm talking about that you to embedin people's minds are essentially ways to frame and toset expectations. So when you you're thinking about your watch and salience is great, right? Now, because it means, ah, you're going to research two, three ans, and that's one of the brands that you'll research. When you do that research, you think that you're being rational. Ah, you're not a case. Essentially, you risk your ou you bing. That's all you worlikei like!
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode