6min chapter

The Community Experience cover image

[Winter Break Bonus] The Freemium Model Doesn't Work in Community with Tatiana Figueiredo

The Community Experience

CHAPTER

How to Market a Product That Is Around Connection

A lot of people join communities to make new friends, but they often don't take enough time to design the experience that they're building. The course itself focuses on what I call community businesses. So how do you market a product that is around connection? And then the last one is making sure you're encouraging one on one connections.

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