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The Decision to Sell Whole Foods Market
When we came out of the Great Recession, Whole Foods Market stock price dropped 90%. We were selling it two times our own cash flow. And when I asked my team about it, I understand this doesn't make sense. How can our gross margins be going up if we're not raising prices? He says he didn't look any further and that's true to be a big mistake. "I decided that I had to sell whole foods because I would never have left it"